Our highlight - Nairobi our last stop of the Technology Roadshow

Profile: HP Product Launch for Commercial Printing

Locations: Nairobi

Timeframe: Event length 1-2 days; Project preparation 2 1/2 months

Participants: approx. 200 per country per day

Equipment: Large format printers, network, WLAN, Web-Access, back office infrastructure and in addition a special product fair with the latest consumer products

Extras: Dry run with all products and presenters to be staged at comXpert (approx. 50 participants). The recorded dry-run cds' had been sent to the participating countries and had been translated into their native language.

Tasks:

• Provide all required devices and infrastructure
• Logistics organization (air freight) for the transportation of equipment within the project timeframe
• Install and maintain all infrastructure
• As required, assist in product presentation on the basis in depth knowledge of new products
• Dismantle and pack all equipment
• Event management in association with the customer´s representative and the location owner

Challenges:

• Secure a smooth event flow, especially for the countries abroad
• Required to master products still in development as a basis for the installation
• In part, inadequate on-site infrastructure
• Complex customs procedures
• Extreme time pressure with no margin for error
• Theft prevention